Having high quality business cards helps entrepreneurs set themselves apart as professionals. Here's what you need to for a better first impression.
Running a business comes with many responsibilities and making sure you have awesome business cards to present your customers tops the list.
And even though our world is leaning toward a more paperless environment, business cards are still a core necessity for businesses to market properly. It's all about that first impression.
If you've found yourself in a position where you need to create quality business cards, but don't know where to start, you've come to the right place. Here, we're discussing creative techniques and design principles to get you started. Keep reading to learn more.
Sometimes a simple statement is quite enough. If you think you can get away with a trademark logo or other simple design, do it. There's no need to use up the whole card, especially if your business is well known. Save the 'whitespace' for a presentation of your business card.
Using quality cardstock or other material will make an impact with a card design that doesn't take up a lot of space. Allow your business card to do all your marketing for you.
We've moved on past the olden days when business cards were simply 3.5" x 2" rectangles.
Get creative with your cards and make them into all different shapes. Circle, square, even star-shaped cards will make your business stand out from the crowd. People may also be less likely to throw these cards away.
Whether you can come up with a drawing of your own or you plan to use graphics, it's important to consider illustrations for your business cards.
Illustrations will add significance to your cards in light of the art they display. It will make them more memorable and perhaps even fun for the recipient to keep in their wallet.
Make light of your business with illustrations that employ your creativity and company values. It could help to stick it in people's minds.
Creativity is all about bringing out your inner child. Remember arts and crafts hour at school when you were young? Tap into that and make your business cards fun.
Create a business card that tells your customers and clients who you are and how silly you are at heart.
You can also be funny on your cards. Sarcasm probably isn't a good idea but witty statements and silly questions are a good way to capture your card recipient's attention.
Use the front of the card to ask a joke and use the back of the card to answer the question with your information there. You can be corny or dry, whatever your comedic taste.
Some businesses could benefit from adding a personalized photo. This rings true for entrepreneurs and individual proprietors that are marketing themselves.
Putting a face with a name helps people to remember who they're dealing with and it adds a personal touch.
Creating unique and effective business cards is all about using your own creativity combined with professionalism. It's not supposed to be difficult or scary to choose a business card design that will suit your business' needs. Just prepare yourself for the wide varieties available.
If you truly want something unique in quality business cards, contact us. We're here to help.
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