Having high quality business cards helps entrepreneurs set themselves apart as professionals. Here's what you need to for a better first impression.
Running a business comes with many responsibilities and making sure you have awesome business cards to present your customers tops the list.
And even though our world is leaning toward a more paperless environment, business cards are still a core necessity for businesses to market properly. It's all about that first impression.
If you've found yourself in a position where you need to create quality business cards, but don't know where to start, you've come to the right place. Here, we're discussing creative techniques and design principles to get you started. Keep reading to learn more.
Sometimes a simple statement is quite enough. If you think you can get away with a trademark logo or other simple design, do it. There's no need to use up the whole card, especially if your business is well known. Save the 'whitespace' for a presentation of your business card.
Using quality cardstock or other material will make an impact with a card design that doesn't take up a lot of space. Allow your business card to do all your marketing for you.
We've moved on past the olden days when business cards were simply 3.5" x 2" rectangles.
Get creative with your cards and make them into all different shapes. Circle, square, even star-shaped cards will make your business stand out from the crowd. People may also be less likely to throw these cards away.
Whether you can come up with a drawing of your own or you plan to use graphics, it's important to consider illustrations for your business cards.
Illustrations will add significance to your cards in light of the art they display. It will make them more memorable and perhaps even fun for the recipient to keep in their wallet.
Make light of your business with illustrations that employ your creativity and company values. It could help to stick it in people's minds.
Creativity is all about bringing out your inner child. Remember arts and crafts hour at school when you were young? Tap into that and make your business cards fun.
Create a business card that tells your customers and clients who you are and how silly you are at heart.
You can also be funny on your cards. Sarcasm probably isn't a good idea but witty statements and silly questions are a good way to capture your card recipient's attention.
Use the front of the card to ask a joke and use the back of the card to answer the question with your information there. You can be corny or dry, whatever your comedic taste.
Some businesses could benefit from adding a personalized photo. This rings true for entrepreneurs and individual proprietors that are marketing themselves.
Putting a face with a name helps people to remember who they're dealing with and it adds a personal touch.
Creating unique and effective business cards is all about using your own creativity combined with professionalism. It's not supposed to be difficult or scary to choose a business card design that will suit your business' needs. Just prepare yourself for the wide varieties available.
If you truly want something unique in quality business cards, contact us. We're here to help.
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Modern business cards feature distinctive traits that make them worth sharing with people. Click here for four essential traits your cards should possess
Modern business cards are expected to perform many tasks in today's competitive business climate. They need to communicate your brand and provide information clearly. They should stand out from a pile of cards collected at the same event or those left in a stack by a heavily trafficked area.
In the age of digital marketing, business cards are one of the last remaining pieces of collateral your company will distribute in the real world, as opposed to cyberspace. They need to be effective and different!
Here are four essential traits you need to consider in choosing a memorable business card.
Modern business cards use their small space strategically. By including a website URL or a QR code on the card, you no longer need to include every detail like a mailing address or fax number.
Your target should be able to obtain all the information they need about your company at a glance: the logo, tagline, your name and email address, and website address.
With such a short time to make an impression, details count. The feel and weight of a business card can make all the difference in making yours distinctive from others.
Metal business cards are a hot trend in industries like entertainment, design, and finance. Their solid weight and style make a singular impression of durability and sophistication. Simple card stock just looks flimsy in comparison!
People are also less likely to throw out metal cards: they become a cool conversation piece.
It may seem self-explanatory, but make sure people can read the font on your business card. If you are handing out cards at an evening networking event where the lights are low, you don't want people having to squint to figure out what they are reading.
Gothic and other elaborate fonts may look exotic, but they are no good to your brand if they cannot be understood. Modern business cards need to convey their message easily. Don't make it harder than it has to be with a fancy, hard-to-read font.
You come home from a networking event with a stack of business cards: which one grabs your attention? The one that looks different from the rest.
Surprisingly, a majority of business cards are still printed on paper in various shades of white. Unless your industry is very conservative like banking or law, why not stand out from the crowd with a bold choice in color? Black and metallic shades make a dramatic statement that refuses to be overlooked.
In the internet era of fleeting impressions, you have only seconds to make a lasting statement on who you are and why someone should keep your contact information. By handing someone a business card with heft and style, you gain an advantage over your competition and make it more likely your prospect will keep your card and call you back.
For more information on metal cards which deliver results, contact us. Our talented team of artists are waiting to help you with your next business card design. All artwork is free and we also offer free shipping in the US. Get a free quote today or call us at 877-337-2291
